Guideline3.1.1

“Your app includes in-app purchases or unlocks digital content”

§ 01What Apple’s wording tells you

App Review
Guideline 3.1.1 - In-App Purchase We noticed that your app allows users to purchase digital content or subscriptions by means other than in-app purchase. Apps that offer digital goods or services must use in-app purchase.

§ 02Common causes

  • Web checkout or QR payment for digital features.
  • StoreKit products missing or not cleared for sale.
  • Restore purchases missing.
  • Reviewer could not complete the sandbox buy.

§ 03What to inspect in your project

  • Every unlock path in the app
  • Product IDs vs. paywall
  • Sandbox Apple ID in Review Notes

§ 04Suggested reply to App Review

Resolution Center · Reply
Hello App Review,

Digital unlocks now go through in-app purchase only. Product IDs: [list]. Restore Purchases is on the paywall and in Settings.

Sandbox steps:
1. Sign in with the sandbox Apple ID in Review Notes
2. Open [screen]
3. Buy [product]

No web payment remains for digital goods.

Thank you.

§ 05Should you appeal?

Do not appeal a web paywall for digital goods. Appeal only if the reviewer treated a physical-goods payment as 3.1.1.

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